NATE was Great!

Sales Manager Charlene Miller and Storm’s OEM Sales representative Joe Radecki are ready to greet customers at the NATE show, held at Disney’s Coronado Convention Center.

Storm Copper Components’ owners and several sales and marketing representatives attended the National Association of Tower Erectors (NATE) trade show in Orlando, and as far as the staff were concerned, NATE was great!

Traffic to the Storm booth was very strong as attendees discovered they could get a free copper peace sign by stopping by the Storm Copper booth. They were also very enthusiastic about the discount card they received for dropping their business card in the distinctive copper box, made by Storm’s creative shop.

Storm President, Carol Howard and Sales Manager Charlene Miller rated the show a great success based on the feedback they received from talking to many prospective customers. “This was our second year attending NATE. We met a lot of new potential customers and got reacquainted with many existing customers that came by to see what we are doing that’s new,” Miller said.

The hole pattern on Storm's busbars make it easy to position connections at a 45-degree angle.

“We don’t often get feedback from those who are on the front line, installing the components Storm builds, so it was very enlightening to hear what Jeremy Buckles had to say about our busbars,” said Dan Kitts, Storm’s co-owner.

Buckles and a co-worker stopped by after giving his presentation to say how much he liked Storm’s busbars because the hole pattern makes it very simple to comply with specifications of some of the more rigid cell phone companies. According to Buckles, Risk Management Supervisor for Com-Tec, sometimes busbars have to be mounted vertically, and the code requires a 45-degree connection. With the hole pattern on Storm’s busbars the connections line up perfectly and are simple to install due to the generous size and spacing.

The large copper peace sign hanging in the booth was a real traffic stopper, as people who recalled the symbol from the 60’s stopped by to pick up one as a memento. One man asked with a smile, “Will this get me in to Woodstock?”

NATE is an annual event designed to educate industry professionals, update attendees on safety concerns and give the various companies involved in supplying products a chance to display their products and services. While the show moves around the country, attendance this year could have been strong due to the Disney resort location. It gave everyone a chance to take care of business, and spend a little time in the Magic Kingdom. While the weather was a little cooler than normal for February in Florida, Storm staff members enjoyed the work and play before heading back to Tennessee.